Project Image

Eva Sings Things

Building an audience archetype for a running brand born from punk culture

Client:

Eva Monroe

Role:

Personal brand, music artist

Year:

2020

Overview

Give a rising indie artist a brand that sings.

Eva needed a portfolio that blended her personality with her artistry. We created a warm, story-driven site that integrated her music, behind-the-scenes videos, and booking requests into one cohesive brand experience.

Problem

Eva’s old site felt disconnected from her musical identity. It lacked warmth and didn’t reflect her storytelling style.

Solution
  • Built a moody, artistic brand with vintage-inspired visuals

  • Embedded her latest singles and performance videos

  • Streamlined the booking and press kit experience

Result

Eva’s fanbase grew significantly, and her team reported a 40% increase in booking inquiries after launch.